Mobile Application Prototype
Gonzales is a mobile game designed to motivate young people to take up running by enhancing their experience with engaging stories during their workouts.
As part of the Interaction Design course in the HCI master's program, project groups were tasked with selecting a sport, identifying a niche within that sport's applications, and defining a relevant topic to explore. By the end of the project, each group was expected to present their concept in the form of a "Kickstarter" pitch.
Project Brief
As a second-semester Human-Computer Interaction master's student and team member, I was responsible for facilitating a remote Affinity Diagram workshop, creating app wireframes, and contributing to the development of UI components. Additionally, I played a role in conducting interviews by drafting the research plan and formulating questions.
My Role
Research
Affinity Diagram Workshop
Since I had experience in data analysis using affinity diagrams, I facilitated this workshop early in the project, right after the interviews were completed. The entire process took place on a Miro board, where I provided a clear explanation of the workshop structure before starting. After the session, I compiled a detailed report to inform our product development.
Through the workshop and brainstorming, we identified key characteristics of our target group:
Inexperienced runners
Health-conscious individuals
Willing to improve but not highly ambitious
Lacking motivation
Not finding enjoyment in running
Benchmarking
I created an empty diagram with two key titles, representing the positioning framework for our project. After each team member analyzed their benchmark applications, we placed them within the diagram to visualize their positioning. This process helped us clearly define where our project stands in relation to existing solutions.
From wireframe to UI
The most challenging aspect of designing the wireframes was determining which metrics and tasks to include while ensuring they were presented in a clear, intuitive, and user-friendly manner. Striking the right balance between providing valuable insights and maintaining simplicity required careful consideration of information hierarchy, visual clarity, and usability principles. My goal was to create a seamless experience where users could easily access key data without feeling overwhelmed.
